Just reading an anecdote on Pierre Omidyar when eBay had system trouble that brought his whole site to a standstill... "during a time of service interruption [...] Pierre directed company managers to personally call the top 10,000 users apologizing for the inconvenience".
Now that's what I call putting customers first. Something to think about before complaining about tech trouble: while the tech guys sort out the disaster back-end, focus yourself on smoothing the wrinkles and frowns on the front-end. Run of the mill, yes, but still very cool. More here.
