Popular China business blog Danwei.org recently released an interview with Naviblog CEO, Mandali Khalesi, on the future of mobile marketing in China. Having visited, studied and worked in China as early as 1994, Mandali has a unique overview of the changes seen in the transition from traditional to user-driven marketing, over the last 10 years.
After the success of Naviblog trials on the China Unicom network in summer 2006, and winning the Red Herring 100 award, Naviblog is well-positioned to harness user-driven mobile marketing in China. Find out more: read the article, or hear the interview here.
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